Climb The Google Ranking Ladder With These 8 Easy Tips

Aiming to stay one step ahead of Google

For all bloggers and website owners, Google is like an ever-demanding lover. It is forever changing its algorithms and making Search Engine Optimization tricky. Unless blogs and websites live up to the algorithms, there is no way of scaling the coveted rankings of Google.

We give you 10 invaluable tips to refine your SEO strategies that ensure you scale AND stay high on the search engine giant’s rankings.

Do the trick in 10 easy steps

1.Make your website mobile responsive Creating a website or a blog that can be accessed from any device, particularly a smartphone is the first smart move to climbing the rank ladder. Audiences respond only to websites that they can use on their mobiles. Mobile responsiveness is imperative if you require their approval and Google’s.

2.Improve the page loading speed Page loading speed is a crucial ranking factor because most users do not wait for more than 3 seconds for a website to load. Any website that takes more than 2 seconds is labelled “slow”. Google has more affinity towards sites that load really fast.

3.Use the right keywords Loading speed alone won’t do the trick if content is not up to the mark. For every website, content is king. Content is refined with keyword research, search intent and the understanding of user intent.

4.Use catchy titles and meta descriptions Irresistible titles and meta descriptions are the two factors that hook the user and compel them to take a look at your website. They also affect the Click Through Rate or CTR of your page which reflects in Google rankings. Always ensure that the title conveys the message of your blog or article. Insert keywords organically to make it sound natural.

5.Secure your site with an SSL Certificate Google prefers secure websites over unsafe sites that might cause technical problems. To show Google that your website is a safe place, you require an SSL certificate that will make it accessible to HTTPs.

6.Deploy link building strategies Link building and quality content are interlinked. When the content is good, other websites or blogs will show an interest to link it to their content. It is a brilliant way to reach out to websites in your niche and vice versa.

7.Ensure easy navigation Strategic external and internal linking will help users navigate your website without any hassles. When done right, internal linking can improve bounce rate and thereby improve your page ranking.

8.Enrich your website with a sitemap A sitemap not only helps a user to understand the structure of your blog, but it also beckons Google to crawl all over your website. Although Google will use the links to find and crawl web pages, a sitemap will definitely boost the rankings.

Teaming up with digital marketing companies

The above mentioned eight points are just the tip of the iceberg. There is so much more to SEO strategies that are aimed at boosting Google rankings. Hence, it is wiser to avail the services of digital marketers in Tirunelveli, whose SEO expertise will put your website in that coveted top place.

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